Dubai: The ‘World’s Coolest Winter’ campaign released its new website. The campaign is run by the UAE Government Media Office in collaboration with the Ministry of Economy and the entities concerned with tourism, culture and heritage in the country.
The website gives users an interactive experience as it delivers information on the top tourist attractions in each emirate in both Arabic and English. The launch of the new website is an outcome of efforts to assist both domestic and international travel in order to draw more visitors from across the world.
The third edition of the campaign takes on the theme “Our Heritage” in order to draw attention to the rich Emirati culture and values as well as its distinctive qualities, such as hospitality, tolerance, and togetherness.
The Friday Market, the Al Bahar souk in Fujeirah, and the Gold souk are among the most well-known local souks that are listed on the website. The campaign’s website provides a map of the famous cycling paths in the country, as well as a number of UAE islands, which are considered among the most beautiful tourist destinations for visitors and tourists, in addition to a guide for places that allow caravan camping and its requirements.
The website also lists a number of places that are referred to as “Hidden Gems of the UAE,” including the Hatta Secret Pool which was named by this name as a result of its location between the high rocky mountains, which makes it a hidden place that individuals can reach only after walking through the mountains.
The website for the campaign also lists locations where kids can engage in interesting and enjoyable activities as well as some of the most well-known hiking trails in the nation.