Dubai: Dubai International Baja is set to kick off on November 10, 2023, under the patronage of Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, the Crown Prince of Dubai and Chairman of the Dubai Executive Council.
The 2023 event will begin with a nighttime prologue stage as the competitors race over two kilometres in Dubai Festival City against the spectacular backdrop of the Dubai skyline.
The event provides a unique opportunity for Dubai motorsport fans to experience the heart-pounding sights and sounds of Baja off-road cars, bikes, and quads in all their forms the night before the competitors head into the Al Qudra desert.
We are delighted to be able to bring the best of off-road Baja rallying to the heart of the city, and on this occasion and for the first time ever in the UAE, for the fans to enjoy as a night event. This spectacular innovation is only possible thanks to the great support from Al Futtaim Toyota and Al Futtaim Group, which immediately took on the challenge when we presented the idea to them.
Mr. Khalid Ben Sulayem, President of the Emirates Motorsport Organisation (EMSO), shared.
“Festival City is a family-friendly sports and social destination that ticks all the boxes as it provides the perfect backdrop for the rally’s qualifier stage and, at the same time, gives spectators a wonderful opportunity to see these amazing machines and competitors in full flight,” Mr. Sulayem added.
This is the second year that Dubai Festival City has taken the spotlight as the event hub for competitors, offering a unique blend of work, living, and leisure all in one location.
The partnership with Dubai Festival City is part of a wider collaboration between Dubai International Baja and the Al-Futtaim Group, which includes key logistical support from official automotive partner Al-Futtaim Toyota, also in the form of Toyota vehicles for event organisers. Other partners include energy partners ENOC and Al Ain Water.