Abu Dhabi: The Smash Room, a center for tension relief, has recently opened its new branch and franchise in Abu Dhabi. The first location of this popular entertainment destination was unveiled five years ago in Dubai. The company aims to expand its concept to an international market, including India and Saudi Arabia.
The center has evidently established itself as a market leader after developing a solid, successful, and unique business model that makes it stand out in the industry. Bringing a unique approach to leisure and entertainment, the idea behind the concept was inspired by the co-founders, Ms. Hiba and Mr. Ibrahim. They provide a therapeutic and safe space for customers to blow off some steam or relieve pent-up energy by smashing things like washing machines, printers, guitars, TVs, glass items, DVDs, or CPUs.
Expanding can be a game-changer for businesses, as per the statement. Tapping into new markets can significantly aid in increasing revenue, enhancing brand visibility, and attracting new customers. The newest franchise location in Abu Dhabi marks an exciting milestone in The Smash Room’s journey to bring its innovative entertainment concept to diverse communities worldwide.
Recognizing the immense potential in the Indian and Saudi Arabian markets, The Smash Room is actively seeking partnerships with franchisees who share the same vision as the founders. The brand aims to adapt to deliver a memorable experience while seamlessly blending in with local values.
Mr. Ibrahim Abudyak, CEO of The Smash Room, commented that, “We are thrilled to give you an early peak into how we intend to grow The Smash Room by opening franchise locations in the booming markets of India and Saudi Arabia. We just opened a franchise location in Abu Dhabi, and this ignited our enthusiasm and passion in expanding our business internationally to reach a wider audience who are seeking to explore unique experiences like this.”