Sharjah: Expo Centre Sharjah has inked a strategic partnership agreement with Magnati and PayRow Payment, leading digital payment solutions and service providers.
The collaboration highlights Expo Centre Sharjah’s steadfast dedication to advancing digital transformation in the UAE’s exhibition and events sector by providing state-of-the-art payment solutions that improve exhibitors’ and visitors’ experiences and increase their involvement in the Centre’s events and activities.
In the presence of representatives from both parties, the deal was signed by Imad Ahmed Abdulwahab, Managing Director and Head of Business Development and Government Payment Solutions at Magnati, Ghanim Eid bin Wogayeh, CEO of PayRow Payment, and Saif Mohammed Al Midfa, CEO of Expo Centre Sharjah.
![Expo Centre Sharjah](https://cdn.emiratitimes.com/wp-content/uploads/2024/05/13123751/Expo-Centre-Sharjah.jpg)
As per the agreement, exhibitors and guests will have access to a range of cutting-edge electronic payment services, such as bank transfers, marketing, and sales payment processing.
Modern equipment, including new apps and programs to ease financial transactions, will make their debut in Expo Centre Sharjah’s sales and buying operations for both exhibitors and attendees.
Commenting on the partnership, Al Midfa said that, “By leveraging these flexible payment services, we aim to enhance the effectiveness of exhibitions and events hosted or organised by the Centre, thereby boosting sales operations and maximising the benefits for both exhibitors and visitors.”
The Expo Centre Sharjah, founded by the Sharjah Chamber of Commerce & Industry in 1977, was a pioneering initiative in the UAE. Over four decades, it has played a pivotal role in nurturing the trade fairs, exhibitions, and conventions sector in the region, hosting some of the Gulf’s most popular events.