Dubai: Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of the Executive Council of Dubai, has announced the launch of the Hub Nub app, a new government communications mechanism for providing instant, reliable, and effective communication between Dubai Government leaders and decision makers.
The Hub Nub app supports Dubai’s efforts to enhance its position as a world leader in cybersecurity by adopting the highest data protection standards and controls.
The app, developed by Digital Dubai, offers a platform for real-time strategic communication among Dubai Government leaders across all sectors. As part of the Dubai Government’s efforts to ensure a bright future and achieve the Dubai Economic Agenda’s goal to consolidate the emirate’s status as one of the world’s top three cities, the new platform has been developed in response to the government’s changing strategic imperatives in a rapidly evolving urban environment.

To reinforce Dubai’s position as a world-leading government, we need to ensure quick, impactful, and real-time decision making. We are committed to providing all the support the government sector needs to deliver quality services that exceed international benchmarks and develop advanced new models for raising government efficiency and the happiness of the community.
Sheikh Hamdan bin Mohammed shared.
“We seek to consolidate Dubai’s status as the world’s best city to live, work, and visit. To achieve our ambitious goals, we need to constantly develop robust, creative solutions to challenges that may seem impossible to solve. Dubai continues to invest heavily in expanding its technological capabilities. We are confident that the city will maintain its position as a leader in technological adoption and innovation. The capabilities of our nation’s talent encourage us to raise the bar for quality and efficiency and expand the horizons of excellence in our efforts to improve people’s lives,” Sheikh Hamdan added.
Mr. Hamad Obaid Al Mansoori, Director General of Digital Dubai, commented that “we have made significant strides in digitising government procedures in Dubai and ensuring services are available when people need them. This would not have been possible without ensuring government communication meets global benchmarks. The launch of the Hub Nub app provides a new advanced platform that enables instant interaction between government leaders to coordinate efforts, exchange ideas, and make appropriate decisions.”

The app serves as a platform for government leaders to rapidly coordinate among themselves in a secure, integrated, and highly reliable digital environment. Available around the clock, the platform facilitates rapid deliberations as well as the immediate exchange of documents and notes necessary to make the best possible decision quickly.
Furthermore, it provides a wide range of services, including instant messaging, voice messages, and video and audio calls, and enables the sharing of photos, documents, websites, and other content.
The platform meets the highest standards of security for data exchange, in accordance with the Dubai Cybersecurity Strategy, which aims to provide superior levels of protection against cyberthreats.