Dubai: The General Department of Traffic at Dubai Police and the Roads and Transport Authority (RTA) have conducted joint awareness campaigns for bicycle and electric scooter users. The initiative took place at popular locations such as Kite Beach and Jumeirah Beach.
Brigadier Juma Salem bin Suwaidan, Acting Director of the General Traffic Department at Dubai Police, stressed the importance of educating riders on traffic rules, road usage, and safety measures. The campaign focuses on reducing violations and ensuring the safety of all road users.
During the campaign, participants were informed about the appropriate roads and paths for cycling and scooter use, as well as the necessary safety equipment, including helmets, reflective vests, and lights. In addition, the campaign emphasised the importance of adhering to traffic laws and equipping bicycles with valid brakes.
The campaign comes at a time when several violations were observed among bicycle and electric scooter users, such as failure to wear required safety gear, riding in the wrong direction, and unauthorizing use on designated vehicle paths. The campaign further seeks to address these issues and promote the responsible use of bicycles and electric scooters.
Colonel Salah Abdullah Al Hammadi, Director of the Traffic Campaigns and Awareness Department, reaffirmed Dubai Police’s commitment to fostering a traffic culture that prioritises safety for all road users.
Dubai Police promised to continue intensifying traffic control operations in order to reduce violations and protect the lives of road users. By working collaboratively with the RTA, the goal is to make the emirate’s roads safer and reduce traffic-related fatalities.